Yahoo! states "more people will be accessing the internet via their mobile phones than their PCs in 10 years time". Of course this is on the back of a news item that Vodafone's European operations is in discussions with Yahoo! about hosting mobile ads and developing voice activated search technology, with a view to introducing the mobile ad format by the end of the year.
I do believe they're right though about global internet access - it will be predominantly via mobile, especially in developing nations whose subscription growth rates are phenomenal. The latest stats I read were that there were more mobile phone subscriptions in China than the whole population of the USA and that Indian subscriptions were growing at a rate of 6m a month. Food for thought.
I am Helen Keegan, a veteran of mobile marketing, advertising and media since 2000. This is my diary and musings about mobile since 2004. I am part consultant and part events organiser in London, Barcelona and beyond (Swedish Beers and Heroes of Mobile). I write here about mobile technology and media and other things I'm interested in like theatre, art, crafts, business and life.
You're spot on. We'll reflect on how funny it was anyone ever thought otherwise.
ReplyDelete"Can’t you see yourself reminiscing about those good old .com days? When folks used to have to sit down in front of a lonely screen to interact on-line with the rest of the world? How quaint." - a similar vibe ;-)