The world of traditional media is experiencing difficulty in matching declining advertising revenues with the costs associated with production. At the same time, they're also facing the problem of the increasing fragmentation of audiences. A whole new world of social media is also emerging, the revenue models for which are, to say the least, unclear. With mobile devices all around us, games devices having ability to upload, sideload and download content, e-readers, iPads, this area is growing rapidly. And with some media owners opting for a paywall, this sector is dynamic.
Please join the Digital Communications Knowledge Transfer Network (DC-KTN) and Mobile Monday London at this evening discussion that will address these issues, and in particular, the likely future role of mobile in the creation, delivery and monetisation of media.
Russell Buckley from Admob will be chairing the session again as he did such a good job last time. The panel will include Ulyssa Macmillan from the BBC, David Gibbs from Sky and Neil Johnson from Teletext. Further panellists tbc.
Venue is tbc. We'll publish details as soon as we have them but it will be central London. It is free to attend.
6pm - doors open for a prompt 6.30pm start.
6.30pm - welcome and introductions
6.35pm - keynote: current state of play in media and mobile
6.50pm - panel session
8.00pm – networking and drinks
9.30pm – close
Places are limited, but if you’d like to come, please register and RSVP at http://momolo.org
*Due to the high number of no-shows, we are not always able to guarantee you a seat - especially if you're late!
*Please note that all registration information from this event only will be shared with DC-KTN
About Mobile Monday London:
Mobile Monday London is a grass roots community for mobile industry professionals and their colleagues in media, marketing and web 2.0 who have an interest in mobile. It's run by Daniel Appelquist, Jo Rabin, Alex Craxton and Helen Keegan, supported by a wonderful team of volunteers and generous sponsors.
Join our free Yahoo! email discussion group to keep up to date with what’s going on and discuss what’s hot and what’s not in the world of mobile.
Follow us on twitter too.