The Saatchi Gallery goes all web 2.0

I've just been going through some of my emails from the last few weeks and came across one from The Saatchi Gallery (no idea where they got my details from, but that's by the by). Anyway, they've gone all web 2.0 on us by creating a meeting space online. They've taken the myspace model and created their version for artists and folks who enjoy art.

So, if you're an art lover, you can set up your profile, with some photos if you like, and 'meet' others who also like art via live chat, blogs and online debates. You can also include your email address if you want others to connect to you via email.

If you're an artist, you can register and upload your artwork, including video, for everyone to see. The artist profiles are randomised so you see different artists each time you visit.

I think the execution could be better (the huge Saatchi/Your Gallery branding at the top detracts from seeing the actual profiles for example, but maybe that's a firefox issue?) but I'm impressed that the gallery had the vision to create something like this at all.