Thursday, August 24, 2006

Peer to peer text messaging up again in the UK

Yes folks, it seems our love affair with SMS is still alive and kicking with 3.5 billion SMS sent during July 2006 (i.e. 113m per day). This is a 30% increase on July 2005 and an increase of 1m per day on June this year. Of course the World Cup has helped with 14om messages being sent the day England played Portugal as has youngsters organising their summer holidays.

Points to note are that these figures do not include ANY commercial text messaging - they just count person to person text messaging. Also very young children, very old people, technophobes and folks with big thumbs don't text so those that do, do a lot of it.

Source MDA. Press release list can be viewed here at Text.It.

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