Some links for your delectation

New slides from Comscore’s GSMA Mobile Media Metrics (MMM) Mobile World Congress Seminar http://bit.ly/cXBF4A – good to see this initiative for measuring audiences and mobile marketing and advertising at operator level. One to keep an eye on.

John Strand on Nokia "....Bees don't go for the biggest garden, they go for the most beautiful flowers," http://bit.ly/aQ4t9m – a look at smartphone operating systems and who might win the race. (Thanks to Russell Buckley for the tip-off.)

Is a 21-hour working week a real possibility? Well the NEF seem to think so. And although I missed the event yesterday lunchtime at the RSA, the free accompanying report ‘The 21 hour society’ is worth a read. I’m eagerly awaiting the audio of the event to listen to.

My favourite post about Mobile World Congress 2010 from Tim Green at Mobile Entertainment Magazine ‘The Muggers have got into La Fira and stolen all the minutes from operators’.

Technorati Tags: linkage,mobile,MWC10,MWC,Mobile World congress,Comscore,Nokia

Ada Lovelace Day Potluck Unconference

This sounds like it could be fun. If you’re in London Town on Wednesday 24th March and are interested in helping women do more in technology, then why not join the fun? Maggie Philbin and Suw Charman-Anderson will be on hand to kick start the proceedings and then it’s up to the attendees to chip in with what and who they want to talk about.

The potluck bit also refers to the self-catering aspect of it. There won’t be any refreshments provided but everyone who attends can bring their own food and drink to share.

Schedule

6.00 pm: Arrival, drinks, networking, attendees sign up to talk if you want to.
7.00 pm: Introduction by Suw Charman-Anderson, Maggie Philbin talks about her inspiration
7.15 pm: Unconference! Those who signed up can give a short, 3-4 minute talk about their tech/sci heroine.
8.00 pm: Drinks and networking.

It’s being held at the Centre for Creative Collaboration which is near Kings Cross. Find out more about the event and RSVP here.

Technorati Tags: Ada Lovelace Day,women in technology,events

Is the touch web the new black?

Well maybe. It appears that touch friendly mobile websites are more prevalent than mobile applications. Or at least that’s one of the findings from recent research by the lovely folks at mobile search specialist, Taptu. They have done some sterling research into the touch web and they’ve produced a free report which is a *must-read* if mobile is even 10% of your game as it shows us how important touch-friendly sites are amongst smartphone users. And it’s full of lovely stats, facts and figures. And I know how y’all like those.

As a follow on from that report, Peggy Anne Salz is collating research from all and sundry on their thoughts on the touch web and needs your input – deadline today. Yes, I know I’m a bit slow on this one. I’ve been away you know! Anyway, read a summary of the report and find out how to get involved here.

Technorati Tags: touch web,mobile web,mobile applications,mobile internet,research,report

Reality check time – US customers

It’s very easy to get carried away and think the iPhone is the be-all and end-all when it comes to mobile devices, but the fact is, it’s just not true. Sure, the iPhone punches above its weight when it comes to mobile data usage, applications, length of use and so on. I don’t deny that. But the reality is that most customers do not have an iPhone. Comscore’s latest research into US customers bears this out.

So unlike Europe and pretty much the rest of the world, it’s still all about Motorola in the US. And looking at smartphones specifically, it’s all about BlackBerry.

OEM Market Share

A total of 234 million people age 13 and older in the U.S. used mobile devices in December 2009. Device manufacturer Motorola was the top ranked OEM with 23.5 percent of U.S. mobile devices. LG ranked second with 21.9 percent share, followed by Samsung (21.2 percent share), Nokia (9.2 percent share) and RIM (7.0 percent share).

 Smartphone Platform Market Share

RIM was the leading mobile smartphone operating system in the U.S. in December 2009 with 41.6 percent share of U.S. smartphone devices. Apple ranked second with 25.3 percent share (up 1.2 percentage points), followed by Microsoft with 18.0 percent share, Palm with 6.1 percent share, and Google with 5.2 percent share (up 2.7 percentage points).

Mobile Content Usage

In December 2009, 63.1 percent of U.S. mobile subscribers used text messaging on their mobile device, up 2.1 percentage points from three months prior. Browsers were used by 27.5 percent of U.S. mobile subscribers (up 1.5 percentage points), while subscribers who played games made up 21.6 percent (up 0.2 percentage points).

Interesting, very interesting.

Source: comScore, Inc. (NASDAQ: SCOR). A global leader in measuring the digital world and preferred source of digital marketing intelligence. For more information, please visit www.comscore.com/companyinfo.

Technorati Tags: statistics,usa

Next MoMoLo event: Where Mobile Meets Media – Tues 16 Feb 2010 in Barcelona

 

 

Yes, it’s not going to be on a Monday and it’s not in London, but Mobile Monday London is indeed off to Barcelona to Mobile World Congress. And as part of that, we’re putting on a panel session for you. So what’s it all about then?

Probably preaching to the converted here, but we all know how much mobile technology has changed our lives. By the same token, we also know that the world of traditional media is in trouble. Or at least, that's what we're led to believe with declining advertising revenues and fragmented audiences. With all this change, what is the role for mobile? What are the opportunities and challenges? Is traditional media dying, and if so, what should be done about it? And what are the secrets of success for mobile companies wanting a slice of the global media pie?

In this panel session, you'll be hearing from some of the UK's biggest mainstream media owners and some of their counterparts from the mobile industry. All will be sharing their pearls of wisdom with you. We’re just confirming all our speakers but Steve Ives, CEO of Taptu and Lucie Mclean, Senior Product Manager in BBC FM&T Audio & Music & Mobile will be two of them. They will be joined by an illustrious cast. We’ll be able to confirm in the next day or so.

We are opening the event to other Mobile Monday chapters so it’s a good chance to meet and mingle with some new people as well as some familiar faces and try and make sense of the madness that is Mobile World Congress. We will be providing refreshments too – drinks and tapas -  thanks to the generous support and hosting by the UKTI. You will need an exhibition pass for Mobile World Congress in order to attend as it is on site at La Fira.

This event is hosted by the UKTI.

Date: Tuesday 16th February 2010 – 4pm - 6pm

Place: Sala D, Mezzanine floor between Level 0 and Level 1 in Hall 2, Fira Barcelona in Montjuic. This is more or less opposite the UKTI stand so quite easy to find.

Agenda:

Doors open at 4pm. Please be on time. We have a tight schedule.

4.10pm - welcome and introductions

4.15pm - panel session with questions and discussion from the floor

5.00pm - 6.00pm - networking, tapas and drinks

Please RSVP at: http://momolo.org

* Places are limited. Early confirmation of acceptance is advisable *

Please contact Helen Keegan helen@[removethis]mobilemonday.org.uk or Daniel Appelquist dan@[removethis]mobilemonday.org.uk if you have any questions.

We look forward to seeing you in Barcelona!

Technorati Tags: mobile world congress,barcelona,ukti,mobile monday london,momolo,mobile monday

Essential reading from Tomi Ahonen – the Almanac 2010

Tomi’s done it again. He’s published his 2010 Almanac – a veritable smorgasbord of stats, information, graphs, charts, facts, figures and insight into the world of mobile. It’s 180 pages of mobile goodness, including 84 charts, sized to work as an ebook on your smartphone as well as your laptop. Very neat.

It is, in my view, essential reading for anyone with an interest in the world of mobile. Data in the e-book includes - Size of Mobile Industry; Customers; Handsets and Smartphones; Mobile Messaging including SMS and MMS; Mobile Internet; 7th Mass Medium; Music on Mobile; TV and Video; Gaming; Social Networking; Other services including News, Jokes, Adult, App Stores etc; Mobile Advertising; Voice calls; Enterprise services; Network Infrastructure; Digital Divide; and a Historical Timeline.

There is tabular data included - Index of Mobile Leadership for the 30 most advanced countries; major comparative data on 60 major mobile countries; the 25 countries with largest subscriber counts and 25 with highest penetration rates per capita; plus 25 countries with highest rate of 3G migration. Plus the 20 biggest mobile operator Groups.

The whole document is available for immediate download, has been released today, and costs only 9.99 Euros. The only place you can order it (it is not available at major booksellers like Amazon) is Tomi’s company website. 

Wanna know more and order it? – then check it out here.

Enjoy. I know I will!

Technorati Tags: tomi ahonen,almanac,statistics,mobile,2010