Tuesday, October 04, 2005

Fashion Through a Digital Lens

Jemima Gibbons of Cass Creatives and NMK have teamed up to create another event on new media and fashion. Unfortunately I can't make it this time but I was on the panel for the first event, Looking for the New Black, a year or so ago and it was great so it comes highly recommended. The event is next Thursday 13th October at 01zero-one, Peter Street, London W1 6pm to 8pm and costs £20 (which includes drinks and nibbles). On the panel you'll find
  • Carie Bolsover, Interactive Commercial Manager, Channel 4
  • Ally Capellino, Designer
  • Eva Pascoe, Founder, Zoom (representing Top Shop & Orange)
  • Paul Toeman, Commercial Director, Panlogic (representing Ann Summers)
  • Amanda Zuydervelt, Editor, Style Bible
And they'll be discussing how fashion designers and SMEs can use digital media to promote their wares as well as reviewing the opportunities and threats posed by new media – what are the latest marketing and distribution technologies? What are the newest ways in which the High Street is being re-invented online? And how is increased personalisation changing the customer-retailer relationship?

To find out more and to book your ticket, click here.