I'd already been hosting Swedish Beers in London at that point for almost 5 years so I put the word out I'd be in town and some of my regulars and some international bloggers about mobile who I'd met online turned up in a bar in a hotel in Gracia. There were about 25 of us there if I remember rightly. Not only was it lovely to hang out with my tribe but I also saw that week that there was a real need for a more grass roots style event during Mobile World Congress where people could connect on a human level. I feel that is still true today. Little could I imagine back then that I would still be doing this 20 years later! But here I am.
The next Swedish Beers party is happening next week on Wednesday 4 March from 7pm onwards and we're back at Space Cowboy where I'm sure we'll be well looked after by Adam and his team at the bar. And for conversation and good vibes, we'll have Shanks Kulam and Nick Allott with beer tokens in hand. More sponsors tba.
If you work in or around mobile, this networking event is for you! RSVP required and you can do that over on Eventbrite.
If you'd like to connect with several hundred mobilists, meet everyone on the night, and create and contribute to memories that people will be talking about for years to come, please sponsor the event. Sponsorships available from £500. All the money goes behind the bar and to the related people and admin costs of running the event. This is not a money-making exercise for me. The more sponsors, the more beer tokens and the more fun for everyone. Please contact me to discuss to help the legend live on.
Below are some memories from last year's bash.
See you in Barcelona! Tell your friends! Let's have a blast!
