I am Helen Keegan, a veteran of mobile marketing, advertising and media since 2000. This is my diary and musings about mobile since 2004. I am part consultant and part events organiser in London, Barcelona and beyond (Swedish Beers and Heroes of Mobile). I write here about mobile technology and media and other things I'm interested in like theatre, art, crafts, business and life.
Dear Sue Unerman, are you really advocating that women need to do all the adapting and changing of behaviour in order to make it in advertising (or any business for that matter)?
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