Wednesday, August 15, 2007

Wednesday linkage

Some of these links are a little out of date as I've been away from my puter but I thought it was worth capturing them anyway just for the record. They're in no particular order...
  • Mobile music price scandal (well billshock based on data charges) is a hot topic. Flat rate, easy to understand data plans are the answer IMHO and although we're moving towards that, we're not fully there yet.

"The survey, carried out by research company GfK NOP, found that 64 per cent of users admitted to being annoyed by marketing offers received from mobile service providers. The survey also found that 70 per cent of phone users found the offers irrelevant to them.

The strategy of texting or phoning users with unsolicited offers appears to be failing with only 11 per cent of the 752 respondents surveyed buying products as a result of receiving an offer from their operator."

Of course, what they're missing here, is that an eleven per cent response rate is very high compared with other marketing methods. And in fact, if a network operator is sending a message to their own customer it isn't *legally* spam although it may be perceived as spam by the recipient if it's unwanted.

  • World of Warcraft is working on a full mobile solution for their WoW gameplayers and has set the ball rolling with an interim solution for keeping up to date with what your character is up to. I wonder how long it will take for the experience of WoW, Second Life et al to become fully mobile?
  • Buy a domain, reboot your server, add emails, pay your bill, get support and more - on the go - from the world's first iPhone enabled web hosting control panel. Simple, intuitive and 100% iPhone compliant, with more to come from MediaTemple. Is this innovation or fad?


  1. Linked to complex pricing and saving the environment, I enjoyed this from gizmodo and not just because Justine is hAwt :)

  2. thanks for that Lloyd - what madness!! Waste of paper, waste of money, waste of energy, just plain wasteful!!


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